Southern African Development Community (SADC) Website Review and Update
Southern African Development Community (SADC)
March 2012 – November 2012
With support from GIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit) and the SADC Secretariat, Hatfield was contracted to review and update the SADC website (www.sadc.int). The Project revitalized the previous website through a complete revision of the graphic design template, the information architecture, the information management framework and the approach to content management. The project was implemented by Hatfield Consultants Africa (Gaborone) with design inputs from Metamorfize (New York).
The purpose of this consultancy was to review the existing SADC website and, following a process of benchmarking against a series of other regional integration and economic community websites, develop and implement a new website for SADC. The Project team revised the Information Architecture of the website, developed a new design template, completely revised the text and photographic content of the website and uploaded the content to the new Content Management System. In addition, a variety of participatory processes were conducted with an internal SADC Focus Group that helped guide the Project team in its task to develop a new face for the SADC institution.
Key services undertaken by Hatfield for this Project included the following:
- Benchmarking against other African regional economic community and international institution websites;
- Analysis of the existing website in terms of its goals and objectives;
- Development of a new information architecture for the SADC website;
- Development of new and revised content for all sections of the website;
- Development and implementation of a new design template for the website;
- Integration of all new content into the Concrete5 Content Management System;
- Stakeholder engagement across SADC Secretariat throughout the design, development and content development process; and
- Participation in the official launch of the website in December 2012.